Web Conferencing with PowerPoint Gives Marketers the Edge
Successful web marketers are slaughtering their competitors by using private label branded web conferencing systems in conjunction with PowerPoint presentations. By themselves, web conferencing and PowerPoint Presentations are each web marketing gold, but when they’re used in combination with one another, they save marketers exponentially more in time and money, while maximizing the effectiveness of all their marketing campaigns.
The internet is a global marketplace, and the modern conveniences of the 20th century don’t hold up in our 21st century world. For example, it will take a lot more than toll-free telephone numbers to keep your colleagues and clients (current and prospective) from having to shell out money to do business with you. The money-saving benefits of web conferencing do not stop, however, at simply lowering phone bills (yours or anyone else’s). When some measure of face-to-face contact or visual presentations is necessary, marketers in the past had travel all over to make their presentations, and larger conferences required making your target audiences travel to you. But now, with web conferencing, they can do so online-and for a whole lot cheaper.
And here is where PowerPoint presentations come in. Because when your marketing messages are packaged as PowerPoint presentations and presented live, in real-time via web conferencing, then you save money on phone bills and travel expenses (for both you and your colleagues, clients, and customers), as well the costs of all those bulky physical presentation materials (from photo-copies and transparencies to projectors and screens) while still being able to “deliver the good”–the goods being: your expertly packaged and presented marketing message.
Web conferencing and PowerPoint Presentations both also save companies money in mailing costs. Now a marketer can deliver important documents, specs, software, and the like electronically, saving a ton not only on money but also on time. Sure, you can send your marketing materials to your leads and let them sort through it all if and when they can, or you can take them through it, step by step, pitch by pitch, when you deliver a live presentation using PowerPoint and web conferencing. That puts you in direct contact with your leads, able to read and respond to their reactions instantaneously, to answer their questions, manage their feedback, and-in the best of cases-close the deal! You can’t do that in an envelope (even if that envelope does contain a disk with your presentation on it).
What’s even more incredible is that everything mentioned so far also casts light on another of the key reasons why the most successful internet marketers are crafting PowerPoint Presentations and delivering them via web conferencing as a key component of their marketing campaigns-that being its immense time-saving capacities.
The third and, perhaps most valuable, reason successful marketers use PowerPoint presentations and web conferencing together are their combined effect on any marketing campaigns performance. The sheer breadth of ways that you can use web conferencing to improve and enhance your business is staggering: Automated customer support; Live pre-sales contacts; Promoting big sales; Networking in live chat rooms; Recruiting affiliates, employees; Training new affiliates and employees; Community outreach; Courting venture capital.
And all of these functions can be integrated with PowerPoint Presentation to improve and enhance their quality, performance, and effectiveness. In fact, HotConference, provides desktop sharing, which makes presenting PowerPoint presentations (not to mention collaborating long-distance on their creation and development) even easier. HotConference offers the most versatile feature set in web conferencing, with tools like a Whiteboard on which you can write, draw, and erase at will in real time, and a variety of ways to incorporate that into your presentation, with 5 different ‘levels’ of Presentation for you, the moderator, to choose from. Another key feature HotConference provides (one alluded to briefly in this article’s intro) is brand-ability-the ability to brand your HotConference web conferencing interface with your own company name, logo, banner, colors, and other branding elements. And as your PowerPoint presentations are no doubt similarly branded (and if they’re not, they should be), this seamless integration of private label branding with your web conferencing delivery system only magnifies your overall impact.
Add to this them 1-month free trial period and the immense cost-savings over other, more expensive but less feature-rich or user-friendly, web conferencing services. With HotConference you get all the above-mentioned benefits and–as you can only begin to image, we’re sure–a whole lot more.










